eAccountable announces the addition of 4 new programs to their managed programs:

eFaucets.com, a leading provider of faucets carrying brand names such as: Delta, Moen, Koehler and American Standard. This is a relatively new program at CJ that is doing quite well already. eAccountable will be focusing on strategy and recruiting for eFuacets. eFaucets is available through Commission Junction.

Junonia.com is a long standing advertiser in the Commission Junction network. Junonia is known for its outstanding line of plus size women’s activewear. eAccountable will be focusing on strategy and recruiting for Junonia.

iPodJuice.com just launched on the ShareASale network.  iPodJuice  provides iPod and iPhone replacement batteries. There are 30 Million iPods in need of replacement batteries, today, and this number grows by 2 Million per month. iPodjuice pays out 15% of the sale and has a site-wide conversion of 7%. eAccountable is doing the creation, management and recruiting for iPodJuice. Sign up here.

Singer22.com is a retailer featuring the hottest celebrity brands: bags, clothing and accessories. With a tagline: Look Like a Celebrity (you just don’t have to act like one)!, Singer22 has average sales of almost $300 with the celebrity sitings add into the mix. eAccountable is doing the creation, management and recruiting for Singer22.com. Coming soon to Performics.

For more information, contact Durk Price 972-743-1790. durkp [at] eaccountable.com

I just went to book a room at the Fess Parker Hotel in Santa Barbara for Commission Junction University (CJU) and they only had openings for one night not the two nights I desired. They were kind enough to send me to the Santa Barbara Inn which is only a block away. I called and got a $309 rate over the phone. I went to trusty Hotels.com and got the same room for $279 a night. The net saves me another $60. That will help me with my bar tab!
Should be fun at CJU this year, though rumor has it that this may be the last year in SB since the program is outgrowing friendly California. Please not Las Vegas.

How about Vail, Colorado. In the fall rooms are plentiful and cheap. You can now fly into Eagle airport which is s short drive to Vail. The restaurants serve great food 50% off since it iin the shoulder season. And the weather is sublime. Hey, that’s why I live here. And if CJ comes to Vail, I’ll throw a great backyard BBQ.

Just back from Miami and the well attended Affiliate Summit. After going to Commission Junction University, the LinkShare Symposium and Webmaster World, in the realm of affiliates: Affiliate Summit is tops. I think it is partly due to no one company governs the activity at Affiliate Summit and that the ideas are easily shared and the networking was open and plentiful as a result.

The breakout sessions were really great and many times people actually left the bar to attend them.

Of note was a session that included Randy Almond from Walmart.com, Jake Bailey from Overstock, Anthony Bajoras from move marketing, Paul Nichols from eBates and it was narrated by Keri Pollard of CJ. Randy and Jake gave the best description of well balanced programs for PPC affiliates I have yet to hear. Hopefully the video will get posted soon and I’ll add the link in a future post.

The last session on the last day, though not well attended, featured Scott Polk, head of SEO for Edmunds.com, Todd Henley of SiteLead (a PPC affiliate) and Brook Schaaf of Schaaf Consulting- an OPM for 10 affiliate programs. They went up and down the scale of how to work with affiliates, SEO and PPC in nature. Great insights and intelligently presented from all sides. Included in the discussions were stories of PPC affiliates taking over as the PPC “team”, supplanting a both agencies and in-house groups for some merchants. I didn’t make this up as I talked to numerous PPC affiliates that are being approached to manage PPC programs for merchants.

And as if I am not stirring up even more of a hornets nest, I received this from Commission Junction today:

“Dear Advertiser

CJ recently was quoted in Direct Magazine discussing the synergies between Search and Affiliate marketing, and how greater revenues can be achieved through implementing the right practices. I thought you may appreciate viewing the CJ Quote below.

“Lisa Crossley Hunter, director of CJ Search, the search marketing arm of Commission Junction, opted to apply some data to the questions under discussion, and particularly to the problem of whether running both affiliate marketing and search marketing programs side-by-side will inevitably lead to channel conflicts and increase a marketer’s cost per acquisition (CPA).

She highlighted an unnamed multi- million dollar retail client of CJ Search that began search marketing in January 2004 with a CPA of $9.80. When that client opened up an affiliate channel in July 2005, Hunter said, its CPA went down to $9.62. And by the end of 2006, with both channels running, the client’s CPA was down to $6.71 and had dropped for six consecutive quarters. Meanwhile, revenue from search went from $1.2 million in 2005 to $2.9 million in 2006, while additional revenue from affiliates reached $2.7 million last year, for a total increase in annual revenue of $5.6 million. “They saw more than four times revenue growth between 2005 and 2006,” she said. “So if they had dropped one of those channels, they would have lost millions of dollars in revenue.”

The key to this client’s success in blending search and affiliate marketing was a set of well-defined guidelines, Hunter said.”

Good information and good people made for a great 3 day event. Thanks again Todd!

See you at Affiliate Summit!

Another fantastic month! Thanks Affiliates. Here is the latest news from Beauty Trends (www.beautytrends.com)

BeautyTrends is pleased to announce that we have added three new wigs to our already impressive array. All of the wigs are in our new summer catalog, are available at a good price, and come in a wide variety of colors.

The Emily (item 6136, $54) is the latest in our Revlon line. This short, full wig has many small waves for a fresh, new look. The Emily comes in most of our very popular Revlon colors.

The April (item 2308, $39) is our newest Carefree Me wig. This short, straight style is bobbed in the back for a young, hip appearance, and is an excellent value. The April is in stock in most of our Adolfo colors.

The Denise (item 5322, $49) is our newest BeautyTrends entry and has already become a smash with customers old and new. This wig is short and full and has a left simulated part. The ends curve inward, and the thickness of this beautiful wig covers most of the neck and ears. The Denise is available in a wide variety of Revlon colors.

BeautyTrends also now has a very stylish designer bag (items 4500 and 4501). This fashionable, lightweight bag is great for summer outings, and comes in two stunning colors: pearl and turquoise. The bag is free on orders of $99 or more, or can be purchased separately for $19.99 each.

This is just the start of new wigs and new ideas from BeautyTrends. Stay tuned!

Call or email me for more information!

Durk Price
Affiliate Manager for Beauty Trends
972-743-1790
durkp[at]eaccountable.com
www.eaccountable.com

Beauty Trends (www.beautytrends.com) is now available using the AvantLink affiliate technology or the Commission Junction program. For affiliates it is always good to have a choice.

Affiliates will love the sale at Beauty Trends with “everything” on sale and savings up to 60%. Join now through both Commission Junction or AvantLink using their RSS datafeeds to create your own store.

The Beauty Trends affiliate program is managed by eAccountable Marketing Services.

Great promotions always on the Beauty Trends website at www.beautytrends.com. Spring sale on Adolfo hair pieces and check out the item of the week too! EPC’s in Upper $30 Range with high value affiliates doing over $100 EPC’s. Join by going to www.cj.com.

BeautyTrends.com has always had a tremendous EPC with its affiliate marketing program with Commission Junction. The last few months has seen significant upgrades in the user experience in two closely related areas: ecommerce and the design of the site (look and feel). The ecommerce upgrade was completed in December 2006 and continues to maintain the EPC as before, this is indeed a significant accomplishment. Now the site has been redesigned with the look and feel now being carried into their already excellent newsletter format (as shown below). Great job Beauty Trends!

SmugMug is a company I met at Commission Junction University. Markham Bennett was the Affiliate Manager and being 6′7″ tall stood out in the crowd. Being only slightly shorter myself, we had a natural affinity. Palling around with Markham and Mike Allen of Shopping-Bargains.com led to a podcast we did together and posted on Affiliate News review on MediaSwamp.com (to hear the podcast, click here). Today TechCrunch sent out an excellent report on SmugMug’s progress and I thought I’d share it with you.

SmugMug: The (Anti) Web 2.0 Company

Posted: 22 Jan 2007 04:38 AM CST

SmugMug CEO Dan MacAskill, who has said “maybe I just don’t get this ‘Web 2.0′ term” in the past, is proceeding to teach those of us who claim to know exactly what it means a thing or two. The company launched a suite of stunning new features tonight.SmugMug, which took its first customers in late 2002, is the go-to service for serious photography nuts. 100,000 paying customers have uploaded over 100 million photos. The company has 19 employees, is profitable, and has never taken outside funding. Revenues are in the $10 million per year range, MacAskill tells me.

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